Instagram has grown into a powerful marketing tool

In just 10 short years, Instagram has grown into a powerful marketing tool available to experienced entrepreneurs. From December 2020 …


· Instagram has more than a billion active users — which means your market is probably using Instagram – and your competitors, too.


· 67% of US adults use Instagram, so, although not accessible to Facebook (yet) it is a forum to use.


· A small crowd — more than half of Instagram users between the ages of 18 and 29 – if that’s your market, Instagram is the place to be.


· 63% of users check their Instagram feed at least daily – what a lot of eyes on cell phones!


Not only that, but the platform has enjoyed a year-long two-digit growth, and shows no signs of slowing down. Obviously, it’s time to embrace Instagram and the power it promises as part of your overall marketing plan.


Instagram is like a simplified version of Facebook, which emphasizes visual mobile sharing. As with other social networks, you connect with other users on Instagram by following them, following them, commenting, liking, tagging, and private messages. You can also save photos you see on Instagram.


With a strong focus on visibility, Instagram has many filters that you can use to enhance photos and videos. Additional image editing options allow you to adjust the image, adjust the brightness and warmth, and the overlay color. With videos, you can disable audio, choose the cover frame, and, if you use the iOS app, you can cut videos.

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